Chinese livestreamers set their sights on TikTok sales to shoppers in the US and Europe

Chinese livestreamers have set their sights on TikTok shoppers in the U.S. and Europe, hawking everything from bags and apparel to crystals with their eyes on a potentially lucrative market.

Live Streaming E-Commerce: Get Onboard Before It's Too Late! - Pandaily

Chinese livestreamers set their sights on TikTok sales to shoppers in the U.S. and Europe

Walmart and TikTok to Import Chinese-Style Livestreaming E-Commerce Stateside - Caixin Global

Inside a boot camp for Chinese TikTok sellers bringing live e-commerce to the U.S. - Rest of World

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Inside a boot camp for Chinese TikTok sellers bringing live e-commerce to the U.S. - Rest of World

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Mixed Results for Instagram, , TikTok's Social Shopping Tools