Inside Gucci and Roblox's new virtual world

Gucci is expanding its presence on Roblox, a metaverse and gaming platform, with a virtual two-week art installation, Vogue Business can exclusively reveal. It’s building brand awareness among some very young customers.

We Toured Gucci Town, A Branded Roblox World – Here's Our Review

The House partners with Roblox for a special Gucci Garden interactive virtual experience. - Gucci Stories

Roblox Virtual Showroom Experiences

Gen Z preference for virtual fashion bolsters Roblox's value to brands

Gucci Enters The Metaverse With A Virtual Experience On Roblox

Inside Gucci and Roblox's new virtual world

gucci immerses roblox players into its metaverse town

Digital clothing creators talk designing for Roblox's metaverse world and virtual fashion's future

Gucci digitally outfits Gen-Z in metaverse foray with Roblox